The San Remo Hotel filled its rooms not only with tourists and business travelers. In the old days – the hotel was founded in 1906 – it sheltered homeless survivors of the great San Francisco Earthquake and Fire of 1906. A.P. Giannini, the famous financier who founded Bank of Italy, later Bank of America, built the hotel on family land in North Beach.
The hotel was known then as the New California. Along with passing travelers, early lodgers included workmen, immigrants, sailors, artists and families. A downstairs bar and restaurant always served family style meals at economical prices and offered the warm fellowship of kindred souls.